Interviews

Bill Kingston – CrazyDog T-shirts

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By: Lisa Steinberg

 

 

Q) Where did the name CrazyDog come from and how does it represent your company?

 

A) CrazyDog came from a college project. I had an e-commerce project at Ithaca College. I was trying to come up with an inventive name and a domain. Crazydogtshirts.com was available and the site was born!

 

Q) Where do the creative concepts of the shirts come from?

 

A) Most of the concepts come from brainstorms we have in the office or from freelancers. We love throwing ideas back and forth and coming up with new concepts. Not only does it keep us laughing, but it also keeps us on our toes for the next hot t-shirt!

 

Q) Beyond t-shirts for people, are there any other shirt or clothing ideas you are developing?

 

A) We are! We have dog t-shirts which are just now available. We have about 60-70 new ideas coming, so now your dog will be looking just as cool as their owner!

 

Q) What is it about CrazyDog that sets it apart from other shirt companies?

 

A) We have a unique style and set of graphic artists that set us apart from the competition. We use a super soft ringspun tee and not that super heavy, scratchy tee most companies use. We make sure the customer always comes first and make sure we are constantly coming up with fresh new ideas. Doing so gives our customers a reason to keep coming back and checking us out.

 

Q) Who does all of the drawing and what is the design process like for sketching out the shirts?

 

A) We have three in-house graphic artists and several freelance artists. From conception to completion, different artists may touch the same art. From the initial art we then have it mocked up on our models. From there it is ready to sell!

 

Q) What’s been the most rewarding or enjoyable part of working at CrazyDog?

 

A) Having a great environment where we can all express our creativity, as well as just seeing the company grow and turn into what it has become today.

 

Q) How has social media been an asset to your company?

 

A) We use social media to keep our customers up to date on new t-shirts and what is happening with the company. It’s important to us to let them know that there is a real person on the other end to answer their questions, too.

 

Q) How long does the t-shirt making process take from order to shipment?

 

A) Once an order is placed we typically have the shirt pre-made so it only takes a minute or two and your tee is in a bag! If the t-shirt is not made, we do print on demand and even that only adds a few minutes to the process. We’ve really got it down to a science over here!

 

Q) CrazyDog has been actively involved with the show “The 100,” what is it about the show that connects you or makes you so passionate about it?

 

A) I started watching “The 100” initially on Netflix. I was instantly hooked and became a major fan. The show grabs you from the beginning, the characters bring you in, and the story line keeps you wanting more. We reached out to “The 100”’s supervising producer, Aaron Ginsburg, and asked if we could collaborate. He was eager to work together and has been a pleasure to work with! It’s been great to make these shirts and see them purchased by so many awesome fans!

 

Q) Is there anything else people should really know about the company or your shirts?

 

A) We love what we do and hope that shows through on all the tees. We really want people to fall in love with what we are doing. We want to offer a great price, quality and overall awesome experience for all our customers. It’s why we offer such a wide variety of designs and products. Most of all, we want to make people laugh. If we’re not making you laugh, we’re not doing our job.

 

 

Fans of “The 100” purchase your favorite t-shirts here:

https://www.crazydogtshirts.com/blog/new-i-heart-polis-and-go-float-yourself-the-100-t-shirts11/

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